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A killer success

By Wang Kaihao | China Daily | Updated: 2018-06-07 07:47
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However, with the modern, highly-developed entertainment industry, Chinese animations are often criticized for catering only to young children or copying the styles of their counterparts in Japan and the United States.

Responding to the criticism, He says: "I understand these choices because it's risky to create a new style. It's ok to mimic others for learning, but there's nothing to be proud of when you are just learning Japanese or Disney styles well."

He says "Chinese-style animations" should not be restricted to ink painting techniques or other ancient styles.

"And the entry to Annecy means our own, homegrown characters have been recognized by the wider world. We don't have to always mimic others."

Meanwhile, despite the success earned by He, Zou says her studio does not aim to become another Ghibli or Pixar, which often use similar styles in each production-she wants diversity.

"I want to make Aha a studio which brings together the country's most talented animators together and nurtures their passion and their individual styles," she says. "For an animator, it's important to remain inspired."

But she is aware that there can be pitfalls, too. A sudden flood of capital can sometimes be a hazard for pioneers, she says, adding that some Chinese animations in recent years have enjoyed success, but the young filmmakers were easily distracted by enticing offers from tycoons.

"Some promising studios were then torn apart," she says.

He, who started to make this animation with a group of just five people, appreciates Zou's respect for creators.

"I only wanted to make a skit series," he recalls. "But, Aiken made me believe it should be a long-run franchise. It's better for us creators to focus on what we are good at, and leave the rest to be taken care of by someone more professional.

"It would otherwise be impossible for me, an Otaku (a stay-at-home man), to get in touch with the best production teams," He says.

He reveals the second season of Killer Seven is already being prepared, and says Zou also plans to launch a new animation festival in Guangzhou for more animators like He.

Elaborating on her plans, Zou says: "It will be my answer to Annecy.

"If I'm the only player in this game, I cannot get stronger, and all my efforts will have been in vain.

"The industry can only boom when more people join."

Zou started her first company as an expo booth designer in her sophomore year in college. And she later dabbled in different business sectors, ranging from stockbroking to being a big data analyst, until she joined Joy Media, one of the country's major TV comedy content providers.

She left her position as vice-president at Joy Media in 2013, and started Aha Entertainment a year later.

As for her career changes, she says: "Before the age of 30, it's important to expand your horizons as much as you can. Then, when you find an area you're really into, you settle down and stay there for a long time. Animation is something I'd like to work with for the rest of my career."

Aha Entertainment also produces some live action films.

"In China, animation is usually affiliated to giant film companies," she says. "I want to flip that structure, just like Disney, which owns Marvel."

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