BMW uses Yao Ming to launch plug-in hybrid sedan
Updated: 2011-04-20 09:47
Chinese basketball star Yao Ming waves to the crowd as he appears at the Shanghai Auto Show during the opening day, April 19, 2011. [Photo/Xinhua]
SHANGHAI - BMW, one of the top auto brands in China, got a little help from Chinese basketball star Yao Ming to launch an electric concept car at the Shanghai auto show.
Yao towered over a BMW executive as he praised the car's eco-friendliness. Throngs of people from the media and auto industry crowded around the BMW stand to take pictures of Yao, who stands 2.3 meters tall.
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