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Reporter Journal / William Hennelly

Flatiron buildings offer degree of recognition in far-flung cities

By William Hennelly (chinadaily.com.cn) Updated: 2017-02-02 06:42

Flatiron buildings offer degree of recognition in far-flung cities

The Flatiron Building has anchored its Manhattan neighborhood since 1902. [Photo by Pablo Costa Tirado/provided to China Daily]

Wang Renmei, a 1930s film actress known as the "Wildcat of Shanghai", once called the Wukang home, as did acclaimed Chinese actor and director Sun Daolin. Actress Shangguan Yunzhu reportedly jumped to her death off the building's seventh floor.

A century or so ago, New Yorkers were unsure what to think of the Flatiron Building. The New York Tribune called it "a stingy piece of pie ... the greatest inanimate troublemaker in New York", while the Municipal Art Society said that it was "unfit to be in the center of the city". The New York Times called it a "monstrosity".

H.G. Wells wrote in his 1906 book The Future in America: A Search After Realities: "I found myself agape, admiring a sky-scraper the prow of the Flat-iron Building, to be particular, ploughing up through the traffic of Broadway and Fifth Avenue in the afternoon light."

When the United States entered World War I, the government started a "Wake Up America!" campaign, and the United Cigar store in the Flatiron's "cowcatcher" (point) donated its space to the Navy for use as a recruiting center. Liberty Bonds were sold outside.

In January 2009, Sorgente Group, an Italian real estate investment firm, bought a majority stake in the Flatiron, with plans to turn it into a luxury hotel, although the conversion may have to wait a decade until the current tenants' lease expires.

The value of the building, already zoned by the city to become a hotel, is estimated at $190 million. Angled offices in the building are much desired by business tenants, as they can offer dramatic views of the city's most famous building, the Empire State.

The Flatiron Building was added to the US National Register of Historic Places in 1979, and designated a National Historic Landmark in 1989.

And while New York's Flatiron edifice enjoys kingpin status among pie slice-shaped buildings, there are more than 20 other similarly shaped structures in cities across the US, with varying degrees of majesty.

Contact the writer at williamhennelly@chinadailyusa.com

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