The first Hooters outlet in Beijing announced its reopen, offering the city’s diners with its signature combination of cold beer, chicken wings and waitress with orange high-cut shorts.
The restaurant serves typical American food, including giant big burgers, salads, and chicken wings in big plates. However, customers who come in are not only looking for food, but also for a relaxed atmosphere.
The US restaurant chain’s true trademark, scantily-clad waitresses, can be found in the new Hooters. Nice, wam and beautiful Hooters girls are welcoming. They wander to fill beer glasses with a sincere big smile. If they are free, they stop to chat with diners. If you are good enough, you can hear them sing, or watch a cheerleading show.
Rumors say that when Hooters was recruiting waitresses, job vacancies are very popular - because waitresses can chat with the consumers without punished by the manager, they can learn English.
Hooters Restaurant has opened five chains in China. Beijing’s Hooters, located in the best nightclubbing zone Sanlitun, used to attract a lot of consumers. With the rise of other American restaurants like Friday and Burger King, Hooters is gradually forgotten by the city’s hippies.
However, its reopen will bring back those typical American food to Sanlitun, and of course, sexy Hooters girls. And it did work: its reopening ceremony attracted China’s A-list male celebrities Li Yapeng and Wang Xuebing.