China's textile industry puts on show amid woes

Updated: 2016-07-13 13:03

By Amy He in New York(chinadaily.com.cn)

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Many Chinese exhibitors at the show acknowledged the slowing Chinese economy and volatile markets, but those realities had varying degrees of impact on their businesses.

Jennifer Hou, a representative from Henan Cciola I/E Trading Co Ltd, said that the broader economy led to a decrease in demand.

"Of course this has had an impact on us," she said. "In terms of price and volume, they're both dropping. Customers are scared of consuming, and prices are getting lower and lower."

Henan Cciola mainly produces outerwear such as winter jackets and coats.

But Hou said she hopes that the company's location in Zhengzhou, capital of Central China's Henan province, where labor costs are lower, will help bolster profits as customers across the world look for cheaper labor sources.

"We hope that customers will consider sourcing materials or manufacturing from inner China," she said.

Antonio Shen, general manager and senior engineer at Jiangsu-based textile company Jstex Fabric Co Ltd, said that competition across the Asian region has led to companies such as his to create better goods for higher returns.

"There's no point in continuing to make cheap goods," he said. "They're too widely available, and it's hard to compete."

Anna Wu, a merchandiser with the Zhejiang Phoenix Village Textile Co Ltd, said that demand from the North American and European markets is generally stable, but demand from domestic customers in China is falling, though she declined to provide specifics.

The company mostly produces women's apparel. Wu said that the company is increasing efforts to market and promote its clothing for the Chinese market.

EPS Trading Shanghai Ltd, a textile and garments company founded by a French expatriate, said it has not been noticeably impacted.

Company owner Joel Epsteinas said that apparel companies that adhere closely to fashion trends are less likely to see sales drop.

The company's main business is fake fur and fake skin textiles, though it also produces apparel.

"Companies cannot be scared of a small slowdown, because people still have to buy [goods]," he said. "I'm still quite confident about the market and where it's going."

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