Warrior tires return to the market after two years
Updated: 2012-08-29 10:48
(China Daily)
|
||||||||
Warrior, a domestic tire brand, has returned to the local market after a two-year absence.
The Shanghai Huayi Group, its affiliated company Double Coin Holdings Ltd and French tire maker Michelin launched new Warrior tires in Shanghai on Tuesday.
The tires are made at a new 3.2 billion yuan ($504.80 million) plant at the Anhui Industrial Park.
Three series of Warrior passenger car tires with 26 specifications will be supplied to the local market to meet the growing demand from medium- and high-end consumers, said Jiang Bin, deputy general manager of Double Coin.
Jiang, also general manager of Double Coin (Anhui) Warrior Tire Co Ltd, said Huayi had to give up the rights to the traditional Chinese brand in 2001 when it set up a joint venture with Michelin, which controlled 70 percent of the JV.
The JV company made Warrior tires, but the brand lost market share as it only produced about 6 million tires in 10 years.
China Daily-Agencies
Relief reaches isolated village
Rainfall poses new threats to quake-hit region
Funerals begin for Boston bombing victims
Quake takeaway from China's Air Force
Obama celebrates young inventors at science fair
Earth Day marked around the world
Volunteer team helping students find sense of normalcy
Ethnic groups quick to join rescue efforts
Most Viewed
Editor's Picks
|
|
|
|
|
|
Today's Top News
Health new priority for quake zone
Xi meets US top military officer
Japan's boats driven out of Diaoyu
China mulls online shopping legislation
Bird flu death toll rises to 22
Putin appoints new ambassador to China
Japanese ships blocked from Diaoyu Islands
Inspired by Guan, more Chinese pick up golf
US Weekly
|
|














