A charity program is launched in Beijing to assist healthcare and poverty alleviation projects in remote areas. [Photo by Jiang Dong/China Daily]

Air Business College and Gongzhu Zhongguoxin, two Beijing-based organizations that aim to promote Chinese traditional values, kicked off a charity program on March 19 in the capital city, in a bid to assist healthcare and poverty alleviation projects in remote areas, such as the Ganzi Tibetan autonomous prefecture in Sichuan province.

Gongzhu Zhongguoxin is a charity that was founded in 2008 by doctors in Beijing, and has since organized nearly 10,000 volunteers to visit parts of Sichuan, Shandong, Qinghai and Yunnan provinces, as well as the Ningxia Hui autonomous region and the Inner Mongolia autonomous region, to provide medical care to heart patients.

Air Business College is an educational institution funded by famous Chinese entrepreneur Zhao Tao along with the company Buchang Pharma. In September, the college raised 1.53 million yuan ($236,000) toward surgeries in Beijing's various hospitals for children suffering from heart and orthopedic diseases.

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